The Secret to Award-Winning Work Isn’t Talent—It’s Empathy. 🏆

What separates a "good" project from an award-winning one? According to the Great Work Study, it comes down to a single question.

Researchers found that 88% of top-tier projects began with an employee asking: "What difference can I make that other people will love?" Motivational author Daniel Pink defines this as Purpose. It’s the shift from doing a task to solving a human need. When you focus on the "who" rather than just the "what," the quality of your work naturally improves.

The "Service Sight" Challenge: Don't just take the study's word for it. Try this today: Go to the "front lines." Watch a customer unbox your product or a student listen to your lesson. When you see the impact of your endeavours, you don't just find motivation—you often find your next great idea.